Helping sellers create
better content at scale.

While at Amazon I worked on A+, Amazon’s B2B content management platform that helps sellers create rich branded content for product detail pages. My work focused on improving how sellers create, optimize, and scale content across Amazon marketplaces worldwide, from modular merchandising experiences and experimentation frameworks to AI-assisted content creation and content quality systems.

Many of these initiatives were exploratory, iterative, or still evolving while I was there. I helped shape seller-facing tools during a period of rapid change, balancing seller flexibility, customer clarity, and scalable operational systems inside one of the world’s largest commerce ecosystems.

Featured work