content design
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A+ module audit & refresh
Audit, improve, and standardize legacy content modules. Context Amazon’s A+ Content Manager (ACM) modules were…
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Brand Collections Experiments
Amazon’s existing “Brand Story” modules helped brands add brand-level content to product detail pages, but…
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Generative AI Content Creation
Improve Amazon’s AI-assisted content generation experiences inside A+ Content Manager (ACM). Context A+ Content Manager…
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Accounts center
I worked across teams and functions to develop a new experience in Meta’s Accounts Center…
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Survey design system
As a central product team, we were tasked with templatizing surveys across Facebook and Instagram…
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New device experience
I worked with my engineering team to launch and scale a “New Device Experience (NDX)”…
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Retail ads optimization
A sampling of projects I worked on to help optimize Instagram ad formats. Our team…
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Product tagging
Merging product tagging and partnership settings for sellers and creators Surfacing auto-detected products from brand-tagged…
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Disclosure portal
The disclosure portal framework was an effort I initiated with my engineering lead to help…
