Resume

Things you won’t find on my resume: my first job at 15 as a dishwasher and my brief stint as an auditor shortly after college—plus the many retail jobs (remember Fashion Bug?!) and unpaid internships in between. Details available upon request. Jk jk jk.

You can find my most recent resume here. I’ve also included key highlights below. In case you don’t like google docs, I guess? #coveringmybases

AMAZON | January 2025–Present
Creative Content Strategist/Designer

  • Design and optimize content experiences and frameworks for Amazon A+ Content to support brand marketers in creating high-quality, trustworthy retail content.
  • Analyze customer behavior and performance data to refine creative formats, using content design principles and data-driven insights to develop scalable, engaging brand storytelling.
  • Collaborate with UX, product, and research teams to refine content strategy, leveraging A/B testing and accessibility best practices to improve seller/brand decision-making.

META | May 2020 to July 2024
Lead Content Designer, Instagram Retail | August, 2022–July 2024

  • Owned retail ad content across formats on Instagram, adapting business/seller needs for feed, stories, and reels.
  • Partnered with product designers to drive impact for product partners through design strategy.
  • Worked cross-functionally to ensure a streamlined, consistent, and performant organic and paid ad experience.

Lead Content Designer, Central Products | May, 2020–August, 2022

  • Responsible for content strategy and development across centralized product teams owning phone number and email acquisition, contact uploading, and device settings across Meta’s family of apps.
  • Drove legal, privacy, policy, and design alignment on fundamental sensitive flows, including Accounts Center contact point and address book management for multi-account users. 

FRESHLY | August 2017–Present
Associate Director, Copy & Content

  • Built and implemented an integrated copy and content strategy across platforms and channels.
  • Managed copywriter and freelancers.

VERIZON | September 2016–November 2017
Senior Digital Copywriter

  • Worked closely with agency partners and design team to make sure all creative deliverables align with key marketing initiatives, meet campaign goals, and remain consistent throughout the digital e-commerce experience.

FRESHDIRECT | January 2012–June 2016
Senior Copy Manager | February 2015–June 2016

  • Served as managing editor for in-house copywriter and team of freelancers to implement copy for internal and external channels.
  • Coordinated content to highlight promotions in marketing/merchandising calendar, drive sales, and maintain company’s place as innovators in the food conversation.

Brand Copy Manager | March 2013–February 2015

  • Developed, wrote, and edited internal and external copy across platforms, including ad campaigns, box inserts, producer profiles, blog posts, product descriptions, emails, on-site ad language, emergency messaging, UX language, metadata, and private brand marketing and language.

Associate Content and Social Media Manager | January 2012–March 2013

  • Created, wrote, and managed content for thousands of products, static site content, promotions, and web features across platforms via CMS and internal systems using e-commerce best practices.
  • Coordinated programming for social media platforms, work with customer service to resolve issues in real time, and provide analytics to help shape future social strategy.

FREELANCE/CONTRACT HIGHLIGHTS

• HAVEN’S KITCHEN (2020) • HiO + ARETE (2019) • PENROSE HILL (2016) • SEATGEEK (2016)
• ONE KINGS LANE (2012) • WETPAINT.COM, Editor (2011) • SEAMLESS.COM, Web Content Associate (2010) • MYYEARBOOK.COM (2010) • SHOPWIKI.COM (2009)

EDUCATION
Bachelor of Arts, cum laude: New York University, College of Arts and Sciences (May 2006)
Major: English; Minors: Creative Writing and Gender & Sexuality Studies

Freelance

June 2020: Haven’s Kitchen packaging update.
April 2017: Foreword for “Spoiled Milk” on The Photographic Journal.
Fall 2016: Brand positioning for SeatGeek.
Summer 2016: Product descriptions for Penrose Hill, a wine delivery service.
Summer 2016: CBS email copy

Below is a sampling of articles I wrote for sites that have since removed their old content or transitioned to new brands. Unfortunately, this was a time when I thought everything on the internet would last forever and neglected to get clips. All that remains is a really old flip phone photo of Queen Latifah and this random assortment of article titles (I found one link).

Seamless “Delivery Bag”
A collection of local restaurant reviews, including:
-Today’s Brooklyn Order: Zaytoon’s (May, 2010)
-Today’s Brooklyn Order: Plan B (May, 2010)

MyYearbook.com’s myMag Articles:
-Queen Latifah and Common Discuss Just Wright (May, 2010)
-Interview with She’s Out of Your League‘s Alice Eve (March, 2010)
-VH1’s Sober House: Exploitative or Enlightening? (March, 2010)
-Losing a Parent (March, 2010)
-Wearing a Bathing Suit at Any Size (September, 2010)

Shopwiki:
[I wrote these at 24. I’m still not married.]
-Choosing a Wedding Location (July, 2009)
-Choosing a Wedding Date (July, 2009)
-Guide to At-Home Weddings (July, 2009)
–Dealing with Wedding Stress (July, 2009)
-Planning Your Budget (July, 2009)

For fun: