retention
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Direct mail
A sampling of acquisition- and retention-focused direct mail pieces and a few miscellaneous print assets.
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“New meal” marketing
After joining Freshly in summer of 2017, I worked with our email designers, Javier de…
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Welcome series evolution
A welcome box insert, a redesigned welcome series, an updated welcome email series for leads…
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Summer campaign
I developed a strategy for Freshly’s summer campaign incorporating acquisition, retention, product, brand, and content…
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Retail launch for WaWa
To get ready for Freshly’s first retail launch in WaWa, Janie Javier (designer) and I…